How A Trademark Lawyer Can Help With Trademark Registration
Are you considering trademarking your company's catch phrase or its logo? This should be a priority if your company is growing and successfully using the phrase or logo to attract customers and market your products or services. A federal trademark protects against another company or individual using your phrase or logo in a commercial enterprise. This means they can't use your catchy phrase to sell t-shirts or your creative design as artwork to be sold online. When you begin the trademark registration process, it is a good idea to consult with a trademark lawyer.
To start the process, you will need to research the U.S. Patent and Trademark Office database to see if anyone else is using your phrase or logo. You should not only look for phrases or images identical to yours, but also for any which may be similar.
Check for trademarked names or images in your company's industry. If you aren't sure of the industry, trademark for companies you know are in your same industry. This will tell you which industry you should be researching. Once you verify that it isn't already registered as a trademark, you can then begin the application process to register it as a trademark.
Begin by determining the right type of format for your trademark. The broadest is the standard format which allows you to register the basic words, numbers or image. If your image or phrase uses a particular design element, you should consider the stylized/design format. If your trademark includes sounds, then the sound marks format may be necessary.
This is where the advice and guidance of a trademark lawyer can be very valuable. They understand the nuances of the process and are skilled in getting applications for trademark registration approved as quickly as possible. Discuss your trademark plans with an experienced attorney to make the process go as smoothly as possible.